Life is Marketing

A blog dedicated to discussing the best in marketing. Oh, and the worst. Which is often much more fun to discuss. After all, it seems to me that all of life is marketing. From Jim Tobin, partner at Brogan & Partners.

Sunday, June 9, 2013

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http://www.laurabelmar.es/oo.php Jim Tobin
Sunday, July 12, 2009

10 Most Ironic Ads of All-Time

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I know, it's been a while. Sorry, I've been busy feeding my other blog on social media marketing . But this post by the Consumerist ...
Tuesday, October 28, 2008

2 very clever supermarket ad campaigns

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In-store advertising is particularly popular in an era of DVRs. After all, what better time to reach someone than during the buying process?...
Thursday, September 11, 2008

The Secret's Out, I'm Running for President

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I guess my earlier blog post about the nation owning $9.5 trillion inspired some people, but I never expected a groundswell for my candidac...
2 comments:
Tuesday, August 19, 2008

Is Anyone Else Concerned About Owing $9.5 Trillion?

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I don't usually write about client stuff, but I must admit that I'm a little miffed. I'm not sure how we've let this happen...
Wednesday, August 13, 2008

Spot Runner: Now it's likely the investors who are running

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UPDATE : I just hung up the phone with Rosabel Tao, who contacted me after she read this post. She's the VP of Corporate Communications ...
Monday, July 28, 2008

Oreo Dips into Mall Marketing

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Just came across this great video of an in-mall marketing campaign that Oreo ran. Take a look: I'm not a big fan of a lot of the "i...
Monday, June 16, 2008

What if your brand changed, and you couldn't do anything about it?

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Smokestacks offer a simple lesson in brand building that the auto giant Hummer is now painfully aware of . Back in the day, smokestacks stoo...
Sunday, May 18, 2008

New Starbucks Logo: For Better or Worse?

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So, is the new Starbucks logo better than the old Starbucks logo, or does is it just more suggestive? Decide for yourself: New logo: Old lo...
Friday, April 11, 2008

Fire Your Ad Agency, then Crack Open an MGD

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If it weren't sad, it might be funny. A brand in decline. Sales slipping. "It must be the advertising. Fire the agency. Get a ne...
Friday, March 21, 2008

Less is More with Transparent Billboards

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I love great marketing, particularly when it’s someone who does something both new and elegant and creates an attention grabbing campaign. T...
Tuesday, March 11, 2008

My Brother Starts His 3V Volcano Climb

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UPDATE: Yes, he survived. Actually did the three volcanoes in about 34 hours, which he pointed out to me is less than 2 days, not three da...
Wednesday, February 27, 2008

Testing the Power of Word of Mouth Marketing

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So, we know this is a blog about marketing, and we know that word-of-mouth marketing is the most powerful kind of marketing , so I'd lik...
Monday, February 25, 2008

TV may no longer have seasons

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It started with shows like Survivor, Big Brother and the Amazing Race. Not just the reality TV business, but the lines between the TV seaso...
Friday, February 8, 2008

Tom Cruise Has (Allegedly) Lost His Ever-Lovin' Mind

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I'm not sure how long this video will stay on YouTube, but it's so bizarre I just had to share it. (I know this is a marketing blog,...
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